Digital Marketing – A guide to SEO Learning for beginners. It has become the most essential element in business for brand promotion and running campaigns. In many ways it’s an essential necessitate for the business and SEO (Search Engine Optimization) is the important role factor for the websites to rank in the search engines.
Learning SEO could be quite exhausting and difficult to understand for the beginners. But it’s quite simple as defined ” Search Engine Optimization is the process of ranking any content of a website at top of the search engine for a particular keywords typed or used.”
Objectives of SEO:
- Quality of traffic: Getting traffic from all over the world, visitors visiting your website because Google tell them and suggests them for the particular set of keyword typed. Suppose for example if I am interested in repairing my laptop then the particular keyword typed will suggest the user these are the people or companies who offer the concerned services.
- Quantity of traffic: Once if you have start having right visitors on the page then you can expect more traffic from SERP( Search Engine Result Page).
- Organic Results: The main objective for the SEO would be getting in the top with the organic form, without ant paid form of SEO, but with paid form also it is possible in form of ads.
How SEO works?
A search engine can be commonly known as as the program or script available through the internet that searches documents and files for the particular keywords typed. According to the report Google holds the major share for the search engine market and then the other follows.
Google or any search engine we use has a crawler that acquires all the information from all the content available in the internet. The crawler brings all those 1s and 0s back to the search engine for building an index. That index is fetched with an algorithm and works on the basis when any keyword typed by the user.
There are lots of factor that goes in to search engine algorithm, in the below
This is the Search Engine (SE) of SEO.
Optimization in SEO is a part where people write the content and put it on their sites embellished for the site to go up, the user type the keyword and reader or the user experience and likes and dislikes the content or more precise prefer it.
Optimization has many forms writing a quality content, to adding internal links, title tag and meta description. Learning SEO could be a menace but once if understood the basic it becomes very easy, what is SEO? . It includes on-page seo and off-page seo.
SEO is an very important factor for ranking in the search engine, which enables the user to get the experience for the particular or any keyword typed. Their are various factors that plays the role for the ranking in the search engine. We at Vitsmuni believe that whether its learning SEO or any other topic the right materials are always available, although it becomes difficult to understand sometimes but once read and searched it becomes easier.