When publishers post content on Facebook, the goal is to grab as much positive attention as possible, while engaging with your audience. But figuring out how to do that isn’t always easy. Luckily, some recently released research can teach you a lot about viral content creation, particularly when it comes to how you use video.
The minds at BuzzSumo analyzed two billion articles and posts that were published on Facebook in 2017 – here’s an overview of the top content over the year, and some insights which will help you improve your Facebook game.[..]
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